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Google Doesn’t Like Low-Quality Content – Here’s How to Keep it off Your Blog

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Google doesn’t like low-quality content. In fact, if Google’s team of Quality Raters flag the content of your blog posts as low-quality, you could have a hard time getting organic search traffic to your website. You don’t want that to happen. Search traffic, specifically from Google, is the lifeblood of a website. Without it, you’ll […]

How to Repurpose Your Blog Content to Boost Brand Awareness, Sales and ROI


Do you think of your blog content and social media posts as two separate things? If you do, it’s time to change your thinking. The reality is that blog posts and social media posts (and all of the content you create) work hand-in-hand. They should fuel and promote each other because they’re stronger together than […]

Writing a Blog Post from Concept to Results: The Full Guide


Poorly written blog posts are a waste of time and money – two things no business can afford to lose. Your blog posts need to add value to your audience’s lives, or they won’t bother taking the time to read beyond the first sentence. In other words, if your blog posts aren’t great, you’ll lose […]

How to Create Blog Posts for Mobile Audiences


Did you know that 57% of U.S. online traffic comes from mobile devices? Based on that statistic, it’s not a big leap to assume that at least one out of every two visitors to your blog are using their mobile devices when they read your posts. But there’s a problem. Most of bloggers type up […]

How to Create an Editorial Calendar? [6 Examples + Templates]

Creating an editorial calendar is one of the most important steps you can take to ensure the time and money you spend writing and publishing content on your business blog isn’t wasted. However, developing an editorial calendar for blogs that helps you achieve the best results for your business requires some planning. While you might […]

How Often Should You Post to Your Blog?

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As a business owner, you know that content marketing, online publishing, blogging, and SEO are important tactics you should use to drive prospective customers to your website. The goal? They learn more about your products and services and ultimately buy from you. However, if you’re like most small business owners and startup entrepreneurs, you don’t […]

How To Measure Your Content Marketing ROI

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Most business owners want to know what they can expect from their marketing efforts. But when it comes to content, results can be tough to measure. Part of the problem is, it’s not just money spent. Content marketing is crazy labor-intensive and it can be difficult to figure out the ROI on time. Even the […]

7 Highly Effective Tricks To Increase Your Blog Post Engagement


One of the toughest parts of being a blogger is actually getting someone to read your blog. And it’s not surprising–the competition is fierce. According to MarketingProfs, there are two million blog posts published every day – of which 2,000 of them come from Huffington Post alone. How do you even compete with that? If you feel […]

5 Effective Ways To Automate Blog Post Ideas That Your Audience Will Love

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When you’re a business owner, you don’t have time to come up with new blog post ideas, let alone blog post ideas that your audience will actually care about. Most blogs quickly write anything that comes to mind in order to get a new blog post live that week. The outcome? Your audience doesn’t read your […]

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